Mise-en-scène
Perfect Serum
An 80 ml hair serum with seven botanical oils and a floral-fruity scent, made for smoothing damaged hair and adding shine.
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Formula and finish
A silicone-based hair serum with seven botanical oils, designed to smooth damaged lengths and add shine. The brand describes a light oil texture with little sticky residue.
Specifications
- Contents
- 80 ml / 2.70 fl oz
- Hair types
- All hair types; damaged-hair care
- Official Korean functional-cosmetic category
- Not applicable
- Botanical oils
- Moroccan argan, jojoba, coconut, apricot kernel, olive, marula seed and camellia seed
Brand results and test conditions
- Detangling improvement
- 33%
- Split-end / breakage improvement
- 89%
- Hair-shine effect
- 72%
- Satisfaction
- 100% for damage improvement, shine improvement and reduced roughness
- Human-use study
- Ellead; 2–5 July 2019; 22 women; mean age 40.5 years
- Heat-protection claim
- Hair protection while using a 230°C styling tool
- Heat test
- Ellead; 2–11 July 2019; 60 hair tresses
- Scope
- Brand-reported results from the displayed study conditions; individual results vary
Fragrance notes
- Family
- Floral fruity
- Top
- Green apple, citrus and fresh notes
- Middle
- Orange flower, white flowers and lily of the valley
- Base
- Musk
How to use and routine
The illustrated routine uses a repair mask after shampooing, a no-wash treatment on wet hair, and Original Serum after blow-drying to finish with shine. Follow the usage instructions on the supplied bottle.
Instruction discrepancy on the source
- Routine panel
- Places the serum after blow-drying as the finishing step
- Generic caution text
- Also contains a rinse-after-use warning that conflicts with this serum routine; the source does not explain the discrepancy
Serum comparison on the official page
- Original
- Medium richness, level 3; all hair; damage care; fruity floral scent
- Hydrating
- Light, level 1; oily/fine hair; fresh citrus scent
- Styling
- Level 3; curly/wavy hair; 24-hour curl claim; clean powdery scent
- Magic Straight
- Level 3; frizzy/tangled hair; 24-hour straightening claim; jasmine bergamot scent
- Super Rich
- Rich, level 5; severely damaged hair; floral musk scent
Full ingredient list
- Official Korean listing
- 사이클로펜타실록세인, 다이메티콘올, 다이실록세인, C12-15알킬벤조에이트, 향료, 아르간커넬오일, 호호바씨오일, 코코넛야자오일, 리모넨, 살구씨오일, 올리브오일, 마룰라씨오일, 동백나무씨오일, 코코-카프릴레이트/카프레이트, 리날룰, 시트로넬올, 카프릴릭/카프릭트라이글리세라이드, 제라니올, 고추추출물, 베타-카로틴, 토코페롤, 글라이코리피드
Care
Avoid damaged skin and contact with eyes; rinse the eyes immediately after accidental contact. If irritation occurs during use or after sun exposure, consult a professional. Store away from children and direct sunlight.
Historical product claims
- Market ranking
- 13 consecutive years, January 2012–December 2024; Nielsen Korean offline hair-essence sales value
- Perfect Serum line sales
- 100 million bottles; January 2011–July 2025; Korean and overseas sales, Amorepacific data
- Olive Young awards
- Ten consecutive years, 2015–2024, hair-essence category

















